Vitamix began in 1949 when the founder, William G. Barnard created the first infomercial in the U.S. to show how the blender can help improve healthy eating in families. The name of the company literally embodies life, with the word vita meaning life. After Barnard demonstrated the usefulness of the Vitamix blender on television, the business only grew from there.

Known especially for their blenders, Vitamix offers the foodservice industry quality products that are designed, developed and produced by the world’s best blending solutions. Some of the other products that Vitamix creates and sells are containers, cookbooks, other cooking accessories and more.

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